HAPAG LLOYD – Showroom

Exhibition Experience Design

Let yourself be navigated on a journey through the world of Hapag-Lloyd!

For the first time, the showroom presents the extensive spectrum of the company: the history, contents and themes of Hapag-Lloyd as well as the people behind it and their everyday working life are made comprehensible in the form of an experience exhibition.

The concept divides the core of Hapag-Lloyd into three main themes: The areas of goods, ships and people form the company in their unity – in the past, in the present and in the future. Only the interaction of all players can guarantee smooth operations and continuous development. Thus, the aspects are not presented separately, but staged in logical harmony with each other.

A stand binocular serves as a starting point and provides the visitor with a first overview of the content. Let’s dive in!

Task Area

  • Creative Direction
  • Concept
  • Draft


  • Teamwork at MIKS GmbH
  • www.miks.co


  • Hapag Lloyd


  • 2016